Barry M

Marketing and Creative Direction

Barry M is the UK’s leading colour cosmetics brand. Sweetapple has worked closely with the Company since 2007, overseeing and assisting in an all embracing range of marketing, PR and business activities.

Working as Creative Director of the Company, Matthew Sweetapple has played a pivotal role in the planning and development of Barry M’s marketing and brand strategy.

From the use of PR, advertising, social media and events in the marketing mix to the creation of the Company’s website and record breaking Lookz app, Sweetapple has been involved in all activities, from idea generation, NPD and budgeting, to creation, delivery and analysis.


Contact Us
enquiries @

This is a unique website which will require a more modern browser to work!

Please upgrade today!